Nona Digital

I took up the task of re-designing the Nona Digital logo. The old logo could not be scaled correctly, it was made of 21 colors making it hard to print, and did not represent anything related to marketing or media. Looking at all these issues I started from scratch and made the new logo. In the revamped Nona Digital logo I ensured that it would not have any faults of its predecessor. For my font choice I used a bold variant of futura to ensure a nice clean look that could scale easily. Then for the icon I wanted to have something that could represent the services of a digital marketing company, what I came up with were chat bubbles because when you are marketing you are conversing with an audience. Finally I decided to use two colors black and pink to keep the costs low when printing on marketing materials.

After the logo was made I started on whipping out the marketing materials to ensure the brand can get off on a fresh note. I designed the business cards and trade show folders, in these designs I came up with the “advertising + marketing.” slogan design and decided to uses this as a key visual to the Nona Digital Brand Identity.